We listed the questions asked in the interview and then copied down the answers throughout the first page of the article. We then researched into other content we could put on to the article and stumbled on this picture...
We thought we could perhaps use the advert on our magazine spread. Again we knew that we would need to seek permission to do so and i called Natasha (Levi's Personal Agent) and verified that this was OK.
We Showed our Media Studies teacher what we had come up with so far, however she was not too impressed. She thought that the layout of the spread was too "boxy" and too neatly structured. What we needed was something a little more "quirky" that mixes up the content, rather than having everything in boxes that fits into the genre of a conventional magazine for an interview.
Whilst researching into double spread magazine articles we came accross this picture...
We liked the fact that instead of having several images all across the magazine article, theres one main picture to go with the title of the article. We liked the tree, but obviously knew that it would not make any sense to have one in our own article. That's when it hit us. We thought it would be a fantastic idea to have a picture of a money tree which would illustrate Levi's fortune. Although we were both set on this idea, we both knew that we wanted to something a little different as it doesn't show much effort in copying and pasting in a picture of a money tree from the internet. We brainstormed to try and develop our Ideas further. We then thought to have the top half as a money tree but have the trunk of the tree as the bottle of the sauce. We then thought it would also be a good idea to use this money tree as part of our advertising campaign but instead to use the bottle with our own label on.
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